Web marketing strategy

 Marketing strategy Article

Linnette Gomez

Web marketing strategy Hw week 2

1 . What FedEx strengths provide it an edge against UPS? The biggest advantage that FedEx had more than UPS top speed internet checking system that provides easier and better checking service for all customers including large businesses. UPS did not have this technology the time FedEx had it, UPS only had their very own trucking services meanwhile FedEx invested in their particular tracking systems as well as all their air delivery system which contain tracking devices too.

installment payments on your Was this a good idea intended for FedEx to follow along with UPS in the " trucking business? ” I believe it had been because UPS was providing competition to FedEx because they were guaranteeing on time delivery service three days after and buy or money back guarantee. When FedEx decided to provide ground delivery, shippers and customers applying FedEx Home Delivery and FedEx Ground (business to business) could call up precisely the same website that FedEx's lugging customers used to track packages (Jain, Haley, 2009). FedEx believes that this is their strength.

3. What impact will the Internet possess on the shipping and delivery business? The world wide web became a vital tool to get delivery assistance because it enables customers to and see the whereabouts with their packages. Margins should surge, as Internet would increase the flow of boxes to apartments and suburbs. In respect to UPS, business delivers in the late morning hours and household in the afternoon (Jain, Haley, 2009). Thickness scale had been a big element of this.

four. If you were a real estate investor would you spend money on FedEx or UPS? How come?

In my finest judgment, I will choose FedEx because they give whatever it takes to provide what a business demands. According to the article, Gresca wanted accurately timed delivery service and choosing among UPS and FedEx, UPS did not provide the amount of enthusiasm because FedEx. The situation for Cisco was that a big client might order 75 routers at a time. Cisco wanted for their buyers to receive all their orders promptly (Jain,...

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